John Darer wrote an interesting article: Should Factoring Companies Use of Search Engine Optimization Be Suspect? As Mr. Darer points out, the SERP is full of structured settlement factoring companies who are providing structured settlement FACTORING quotes. As a factoring company, I believe it would be in the factoring industries best interest to show companies that can provide legitimate structured settlement quotes.
As you can see by clicking here the results for the term "structured settlement quote" are not very popular (less than 1 result per day), but the cost for a legitimate structured settlement company is between $26- $40 per click. Why is the factoring industry dominating these results? Without structured settlements the factoring industry will not exist.